Family First Life Review – Mortgage Protection – FIND OUT MORE HERE!

Written by Buy Mortgage Protection

In this Family First Life review article, we will give you some background on Family First Life, how they help people with mortgage protection, and how we do things differently. We are both here to help you find the best mortgage protection policy possible; we just do it differently.

We are not affiliated with Family First in any way. This review contains information that is gathered from public information and public website pages.

In this review, we will help you understand how First Family Life and Multi-level Marketing (MLM) insurance companies similar to First Family Life operate in order to provide homeowners with this very important insurance product. Our references to other MLM marketing and operational practices mentioned in this post are for informational purposes only.

About Family First Life:

Family First Life is one of many businesses that focus on selling mortgage protection insurance to homeowners. Every mortgage protection company has its own unique business model, culture, and operating procedures; many are very similar. Consumers have many choices these days and we hope this review helps you get to know Family First Life better.

Family First Life History:

Shawn Meaike is the President of Family First Life. Shawn worked for a large MLM insurance company for a number of years and Family First Life appears to operate under the same business structure. They mail out mortgage protection offer letters that people return to them, Family First Life will then call the people to visit them and sell them insurance policies.

Family First Life seems to be a spinoff of another large MLM insurance company according to their Better Business Bureau report. They have been in business since 2014 and are located in Gales Ferry, CT.

What is the operating model of the Family First Life?

Family First Life appears to fall under the MLM insurance company business operating structure.

The Family First Life website states “The lead program that we have allows our agents to work with qualified mortgage protection leads, final expense leads and annuity leads that have been proven to work and puts our agents in front of more potential clients.” and “We offer very competitive contracts, strong renewals on multiple products and the ability for our agents to build their own “agency”.”

It appears from their website that Shawn Meaike and the Family First Life encourage agents to use their lead system and to “build” their own “team”. This is the same Multi-Level Marketing (MLM) that other MLM insurance companies employ.

Here is a video of Shawn Meaike talking about Family First Life:

How does Family First Life contact homeowners?

Family First Life likely uses the same lead system model (as seen in the video above) as other MLM insurance companies. This occurs through direct mailing to people who have recently purchased a new home, refinanced a home, been approved for a Home Equity Line of Credit (HELOC), or who have been approved for a reverse mortgage.

When a homeowner returns a Family First Life mortgage protection letter they received in the mail (or answers a telemarketer phone call), their information is then entered in a Customer Relationship Management (CRM) software and is called a “lead.” Your information (called a “lead”) is then sold to individual Family First Life agents, who contact you directly with the information you have provided.


Bob and Mary just purchased (or refinanced) your home! When their mortgage documents are filed at the county courthouse, their information is public record.

Family First Life may purchase Bob and Mary’s public record information (and many other homeowners personal information) and mail a mortgage protection letter to Bob and Mary (and all other people who have purchased a home, refinanced a home, taken a HELOC on their home, or taken a reverse mortgage on their home).

Bob and Mary were interested in the mortgage protection letter they received in the mail. They wrote down their personal information on the pink piece of paper and put it in the mail. The letter was delivered to a Family First Life mail facility.

Bob and Mary’s letter with their personal information was then sold to licensed Family First Life agent in your area. This Family First Life agent will call you to make an appointment, visit you in your home, and try to sell you an insurance policy.

What we like about Family First Life:

Family First Life is committed to protecting homes and families with life insurance products. We think it is very important that people protect their homes from foreclosure and unexpected deaths of income earners in the family. We support Family First Life 100% in this goal.

What we do differently

When you buy a mortgage protection policy, you want to get the best deal possible. Nobody likes spending more than they have to!

We only work with people who have contacted us. We don’t purchase “leads” or sell your information. Because we need not purchase your information as “leads”, we need not worry about large overhead costs and can better focus on your needs and budget.

We aren’t trying to build “teams” or earn “overrides” from agents under us under a MLM business model.

All of these increase an agent’s business overhead costs and will often put more stress on an agent to pressure clients. When an agent is under stress, they tend to go into a “hard sale close”, which results in a lot of sales pressure for the client. We don’t like that and never do this to our clients.

If the mortgage protection plan is right for you and fits your budget, we are sure you will want to purchase a policy to protect your family.

If you’re not sure what plan to get we can help you understand your options and what plan will offer you the best protection.

We are here to help you and your family for life, not just one policy.

MLM companies primarily focus on mortgage protection only. We look at the big picture; if mortgage protection is what you need, we will help you with that. If traditional life insurance is a better fit for you, that is what we will recommend instead.

How do we know we can trust Buy Mortgage Protection?

Look at our mission statement to see how we do business. Other MLM companies won’t offer you these guarantees in writing. We are unbiased and work for you, not the insurance company, or an MLM company!

I was sold an expensive policy…how can I get a better better-priced policy?

We congratulate the Mortgage Protection Center on protecting families and homes with mortgage protection insurance policies. We both are here to help families get protected so they don’t lose their homes when the worst happens.

Many MLM companies funnel customers to one or two insurance carriers. This is often for convenience, financial incentives, expensive “lead” costs, or not wanting to go the extra mile to get their customers the best-priced insurance policy.

We don’t run our business that way and routinely replace expensive mortgage protection policies with better priced or higher face value policies. We offer you numerous options and help you decide which company to choose with based on the information we have researched for you.

We never “funnel” you into one or two specific carriers because it is a better deal for us. We have access to the best priced “A Rated” insurance companies in the United States.

We have access to the best priced “A Rated” insurance companies in the United States and will find you the best policy, at the best price. If what you have is already the best policy, we will tell you that right away. If we can help save you some money, or get you more coverage for what you are currently paying, we will help you understand your options and apply for a better policy.

If you feel one of our options is a good fit for you, your family, and your home, we can help you apply for coverage. There is no downside to doing this as you are already covered and protected; we are just out to help you save money or get more coverage.

If you have been sold a policy that is too expensive or has a coverage amount lower than you would like, we can help you! Call us at (888) 760-0903.


We hope this shows you how Family First Life mortgage protection operates. They are a fine company with fine people. We both want to help you protect your home and family; we just do things differently. Asurea agents will want to visit you in your home to sell you mortgage protection; meanwhile, we do everything online.

Working online is more convenient for our clients, lowers our overheads, and allows us to sell you the best policy you qualify for, not just a “one size fits all” mortgage protection policy.


We work with individuals across the nation to secure the best mortgage protection rates.

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Sherrie Dickerson

I want my insurance canceled as of 2 weeks ago. Policy #AM00644577. MY house is sold Thaddeus Scruggs was the agent. Thank you.

May 3, 2021 at 2:51 pm
    Buy Mortgage Protection

    Hey Sherrie – Since you didn’t buy your policy through us, you’ll have to reach out to your agent or call the insurance company your policy is with to cancel your policy.

    November 24, 2022 at 1:38 pm
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